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Calculates ideal selling price based on costs and desired profit margin. Balances competitiveness with profitability.

Trin-for-trin guide

  1. 1Determine product or service cost
  2. 2Add target profit margin % (varies 25-300% by industry)
  3. 3Calculate: cost × (1 + margin %)
  4. 4Adjust for market rates and competition

Løste eksempler

Input
$10 cost, 100%
Resultat
$20 price

Almindelige fejl at undgå

  • Confusing markup with profit margin
  • Not accounting for indirect costs in base cost

Ofte stillede spørgsmål

What markup should I use?

Retail 30-50%, wholesale 15-25%, services 50-100%, software 70%+ depending on industry.

Is markup the same as profit margin?

No; markup is % added to cost, margin is % of selling price. Margin = markup ÷ (1 + markup).

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