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A ROAS (return on ad spend) calculator measures advertising campaign effectiveness by dividing revenue generated by the amount spent on ads. ROAS = revenue ÷ ad spend. A ROAS of 4× means every $1 spent on ads returns $4 in revenue; most businesses need at least 3–4× to be profitable.

Trin-for-trin guide

1Track revenue generated from campaign
2Subtract advertising spend
3Divide revenue by ad spend

Løste eksempler

Input

$10,000 ad spend, $50,000 revenue

Resultat

5:1 ROAS

Higher is better

Almindelige fejl at undgå

✕Wrong parameters
✕Missing adjustments

Ofte stillede spørgsmål

What does this calculator do?

Set parameters

How do I use this calculator?

Run calculation

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