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כיצד לחשב את DAU/MAU Ratio

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DAU/MAU Ratio Calculator helps you measure the effectiveness and profitability of your marketing investments.

נוסחה

DAU/MAU Ratio = Daily Active Users / Monthly Active Users × 100

מדריך שלב אחר שלב

  1. 1Pull DAU and MAU from analytics, divide
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Worked Examples

קלט
10,000 DAU, 50,000 MAU
תוצאה
Ratio = 10000/50000 × 100 = 20%

Common Mistakes to Avoid

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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