learn.howToCalculate
learn.whatIsHeading
Analyzes revenue and costs at the per-customer level to determine profitability unit. Shows if the business model is viable before scaling.
चरण-दर-चरण मार्गदर्शिका
- 1Customer lifetime value (revenue across relationship)
- 2Customer acquisition cost (marketing and sales)
- 3Calculate ratio: CLV ÷ CAC
- 4Add gross margin analysis
- 5Ensure CAC payback < 12 months
हल किए गए उदाहरण
इनपुट
$100 LTV, $30 CAC
परिणाम
3.3:1
सामान्य गलतियां जिनसे बचना है
- ✕Not including fully-loaded customer costs (support, ops)
- ✕Using gross revenue instead of net in CLV
अक्सर पूछे जाने वाले प्रश्न
What's healthy unit economics?
CLV:CAC ratio 3:1+ minimum, CAC payback 12 months max, gross margin 70%+ for SaaS.
How do I improve unit economics?
Increase prices or usage, reduce churn, decrease CAC, or shift to higher-margin products.
learn.ctaText
इसे स्वयं आज़माएँ →