Kako izračunati Engagement Rate
Što je Engagement Rate?
Engagement Rate Calculator helps content creators and influencers understand and grow their revenue and audience metrics.
Formula
Engagement Rate = (Likes + Comments + Shares) / Followers × 100
Vodič korak po korak
- 1Sum all engagements on a post, divide by follower count
- 2Apply the formula with your actual platform data
- 3Track over time to identify growth trends
Worked Examples
Unos
500 likes + 50 comments + 30 shares, 10,000 followers
Rezultat
ER = 580/10000 × 100 = 5.8%
Common Mistakes to Avoid
- ✕Using gross revenue without subtracting platform fees
- ✕Comparing metrics across platforms without adjusting for platform differences
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