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A selling price calculator determines the optimal price to charge based on your cost and desired profit margin or markup. Margin (percentage of selling price) and markup (percentage of cost) are related but different.

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  1. 1From markup: Selling price = Cost × (1 + markup %)
  2. 2From margin: Selling price = Cost / (1 − margin %)
  3. 350% markup ≠ 50% margin — they are NOT the same
  4. 450% markup means price is 1.5× cost; 50% margin means profit is half the price

Esempi risolti

Ingresso
Cost $40, target 40% margin
Risultato
Selling price = $40 / 0.60 = $66.67
Margin works from selling price
Ingresso
Cost $40, 50% markup
Risultato
Selling price = $40 × 1.50 = $60
Markup works from cost

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