How does the L T Vto C A C Ratio Calculator work?

Calculate CLV (lifetime profit per customer) Then: Calculate CAC (total acquisition cost per customer) Then: Divide: CLV ÷ CAC Then: Compare: 3:1 acceptable, 5:1 excellent.

Can you give an example of how to use the L T Vto C A C Ratio Calculator?

Example: Input CLV $2500, CAC $100 gives a result of 25:1 ratio.

Is the L T Vto C A C Ratio Calculator free to use?

Yes — completely free with no registration, download, or subscription required. All calculations happen instantly in your browser.

How accurate is the L T Vto C A C Ratio Calculator?

Our L T Vto C A C Ratio Calculator uses verified mathematical formulas and is accurate to multiple decimal places. Results are calculated in real-time using the same methods used by professionals.

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L T Vto C A C Ratio Calculator

LTV to CAC Ratio

Customer Lifetime Value ($)

Customer Acquisition Cost ($)

Compares lifetime value to customer acquisition cost ratio to assess business unit profitability and sustainability. Critical SaaS metric.

Difficulty:intermediate

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Did You Know?

Companies with CLV:CAC ratios below 1:1 typically fail within 18-24 months.

References

›SaaS Metrics Guide

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L T Vto C A C Ratio Calculator

LTV to CAC Ratio

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