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Lead Magnet ROI Calculator helps you measure the effectiveness and profitability of your marketing investments.

공식

ROI = (Leads × CVR × Revenue - Cost) / Cost × 100

단계별 가이드

  1. 1Track leads from magnet, estimate conversion to revenue
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

풀어진 예시

입력
200 leads, 5% CVR, $100 value, $200 cost
결과
ROI = (200×0.05×100 - 200)/200 × 100 = 400%

피해야 할 일반적인 실수

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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