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Kaip apskaičiuoti Burn Multiple

Kas yra Burn Multiple?

Burn Multiple Calculator helps you measure the effectiveness and profitability of your marketing investments.

Formulė

Burn Multiple = Net Burn / Net New ARR

Žingsnis po žingsnio vadovas

  1. 1Divide monthly cash burn by new ARR added
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Worked Examples

Įvestis
$100k burn, $50k new ARR
Rezultatas
Burn Multiple = 100000/50000 = 2× (aim <1)

Common Mistakes to Avoid

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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