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Kaip apskaičiuoti Instagram Story CTR

Kas yra Instagram Story CTR?

Instagram Story CTR Calculator helps content creators and influencers understand and grow their revenue and audience metrics.

Formulė

CTR = Swipe-Ups (Link Taps) / Story Impressions × 100

Žingsnis po žingsnio vadovas

  1. 1Check story insights for impressions and link tap count
  2. 2Apply the formula with your actual platform data
  3. 3Track over time to identify growth trends

Worked Examples

Įvestis
500 link taps, 20,000 story impressions
Rezultatas
CTR = 500/20000 × 100 = 2.5%

Common Mistakes to Avoid

  • Using gross revenue without subtracting platform fees
  • Comparing metrics across platforms without adjusting for platform differences

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