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Burn Multiple Calculator helps you measure the effectiveness and profitability of your marketing investments.

Формула

Burn Multiple = Net Burn / Net New ARR

Водич чекор-по-чекор

  1. 1Divide monthly cash burn by new ARR added
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Worked Examples

Влез
$100k burn, $50k new ARR
Резултат
Burn Multiple = 100000/50000 = 2× (aim <1)

Common Mistakes to Avoid

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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