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Tracks the percentage of prospects converting at each sales stage (lead to customer). Identifies where to optimize the sales process.

Trinn-for-trinn guide

  1. 1Count prospects entering each funnel stage
  2. 2Calculate % converting to next stage
  3. 3Identify drop-off stages
  4. 4Compare to industry benchmarks
  5. 5Test improvements

Løste eksempler

Inndata
1000 visitors, 10%
Resultat
100 conversions

Vanlige feil å unngå

  • Counting unqualified leads inflating top of funnel
  • Not addressing stage-specific drop-off causes

Ofte stilte spørsmål

What's a healthy conversion rate?

Lead to qualified: 20-30%, Qualified to proposal: 30-50%, Proposal to close: 20-40%.

How do I improve conversions?

Better lead qualification, faster follow-up, stronger proposals, address objections, and improve sales skills.

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