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Email Campaign ROI Calculator helps you measure the effectiveness and profitability of your marketing investments.

Formel

ROI = (Revenue - Campaign Cost) / Campaign Cost × 100

Trinn-for-trinn guide

  1. 1Enter revenue from campaign and total send/design cost
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Løste eksempler

Inndata
$10k revenue, $500 cost
Resultat
ROI = (10000-500)/500 × 100 = 1900%

Vanlige feil å unngå

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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