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An email open rate calculator determines the percentage of recipients who opened an email campaign. Open rate = (unique opens ÷ delivered emails) × 100. Industry average open rates range from 17–28%; rates below 15% suggest subject line or deliverability issues.

Trinn-for-trinn guide

1Input total emails sent and opened
2Calculate percentage
3Compare to industry benchmarks

Løste eksempler

Inndata

1000 sent, 250 opened

Resultat

25% open rate

Above average for most industries

Vanlige feil å unngå

✕Wrong parameters
✕Missing adjustments

Ofte stilte spørsmål

What does this calculator do?

Set parameters

How do I use this calculator?

Run calculation

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