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A CPM (cost per mille) calculator determines the cost of 1,000 advertising impressions or computes total campaign cost from impressions and CPM rate. CPM = (total cost ÷ total impressions) × 1,000. Typical CPM rates range from $2–$10 for display ads, $15–$30 for video.

Guia passo a passo

  1. 1Input total ad spend and impressions
  2. 2Divide cost by impressions
  3. 3Multiply by 1000

Exemplos resolvidos

Entrada
$5000 spent, 2 million impressions
Resultado
$2.50 CPM
Cost per thousand impressions

Erros comuns a evitar

  • Wrong parameters
  • Missing adjustments

Perguntas frequentes

What does this calculator do?

Set parameters

How do I use this calculator?

Run calculation

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