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An email open rate calculator determines the percentage of recipients who opened an email campaign. Open rate = (unique opens ÷ delivered emails) × 100. Industry average open rates range from 17–28%; rates below 15% suggest subject line or deliverability issues.

Guia passo a passo

1Input total emails sent and opened
2Calculate percentage
3Compare to industry benchmarks

Exemplos resolvidos

Entrada

1000 sent, 250 opened

Resultado

25% open rate

Above average for most industries

Erros comuns a evitar

✕Wrong parameters
✕Missing adjustments

Perguntas frequentes

What does this calculator do?

Set parameters

How do I use this calculator?

Run calculation

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