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Cum se calculează Burn Multiple

Ce este Burn Multiple?

Burn Multiple Calculator helps you measure the effectiveness and profitability of your marketing investments.

Formulă

Burn Multiple = Net Burn / Net New ARR

Ghid pas cu pas

  1. 1Divide monthly cash burn by new ARR added
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Exemple rezolvate

Intrare
$100k burn, $50k new ARR
Rezultat
Burn Multiple = 100000/50000 = 2× (aim <1)

Greșeli frecvente de evitat

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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