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Ako vypočítať DAU/MAU Ratio

Čo je DAU/MAU Ratio?

DAU/MAU Ratio Calculator helps you measure the effectiveness and profitability of your marketing investments.

Vzorec

DAU/MAU Ratio = Daily Active Users / Monthly Active Users × 100

Sprievodca krok za krokom

  1. 1Pull DAU and MAU from analytics, divide
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Worked Examples

Vstup
10,000 DAU, 50,000 MAU
Výsledok
Ratio = 10000/50000 × 100 = 20%

Common Mistakes to Avoid

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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