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Efficiency Score Calculator helps you measure the effectiveness and profitability of your marketing investments.

Формула

Efficiency Score = ARR Growth / Net Burn

Водич корак по корак

  1. 1Compare ARR added to cash consumed in same period
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Worked Examples

Инпут
$500k ARR growth, $250k burn
Резултат
Score = 500000/250000 = 2.0

Common Mistakes to Avoid

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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