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Jinsi ya kukokotoa Impression Share

Impression Share ni nini?

Impression Share Calculator helps you measure the effectiveness and profitability of your marketing investments.

Fomula

Impression Share = Impressions Won / Total Eligible Impressions × 100

Mwongozo wa Hatua kwa Hatua

  1. 1Check Google Ads columns for eligible impressions
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Mifano Iliyotatuliwa

Ingizo
5000 won, 10000 eligible
Matokeo
IS = 5000/10000 × 100 = 50%

Makosa ya Kawaida ya Kuepuka

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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