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Paano Kalkulahin si CAC Ratio

Ano ang CAC Ratio?

CAC Ratio Calculator helps you measure the effectiveness and profitability of your marketing investments.

Pormula

CAC Ratio = LTV / CAC

Step-by-Step na Gabay

  1. 1Divide customer lifetime value by acquisition cost
  2. 2Calculate the result using the formula
  3. 3Compare against benchmarks to evaluate performance

Mga Nalutas na Halimbawa

Input
LTV $1500, CAC $300
Resulta
CAC Ratio = 1500/300 = 5× (healthy: >3)

Mga Karaniwang Mali na Dapat Iwasan

  • Not accounting for all costs in the calculation
  • Ignoring attribution window when measuring results

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