How to Calculate Page Authority
What is Page Authority?
Page Authority Estimator helps you measure the effectiveness and profitability of your marketing investments.
Formula
PA Score = f(Inbound Links, Domain Authority, Content Quality)
Step-by-Step Guide
- 1Assess backlinks, domain strength, and on-page signals
- 2Calculate the result using the formula
- 3Compare against benchmarks to evaluate performance
Worked Examples
Input
Page with 50 backlinks, DA 40 domain
Result
Estimated PA ≈ 35–45 depending on link quality
Common Mistakes to Avoid
- ✕Not accounting for all costs in the calculation
- ✕Ignoring attribution window when measuring results
Ready to calculate? Try the free Page Authority Calculator
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